U.S. apparel and accessories firm Vera Bradley announced on Monday the appointment of Andrew Meslow, former CEO of L Brands and Bath & Body Works, to its board of directors. 

The appointment comes as long-serving board member Mary Lou Kelley retires from her position, effective February 7. Kelley, who joined the board in 2015, served on all company committees throughout her tenure and provided valuable insights based on her extensive retail, marketing, and e-commerce expertise.

“We are excited to have Andrew Meslow, a seasoned senior retail executive, join the Board. His track record of driving operational excellence at some of the world’s best specialty retail brands, as well as public company CEO experience, will make him an outstanding addition as we continue to nurture the green shoots of Project Restoration,” said Frances Philip, lead independent director of the board and chair of its nominating and governance committee.

Meslow’s career at L Brands began in 2003, working in roles at Victoria’s Secret and the corporate group before moving to Bath & Body Works in 2005 as executive vice president and chief financial officer. Prior to becoming CEO, Meslow held the role of COO at Bath & Body Works, overseeing business functions including finance, merchandise planning, store operations, and the direct channel. Meslow has also held leadership roles at Banana Republic and Ann Taylor.

The board now includes eight members with diverse backgrounds and expertise, including Ian Bickley, who was appointed in November 2024.