Italian eyewear manufacturer Safilo Group and U.S. sportswear brand Under Armour announced on Tuesday the renewal of their global licensing agreement for Under Armour branded eyewear until 2031.

Under the renewed agreement, Safilo will continue create eyewear solutions – both sunwear and prescription – for Under Armour consumers on and off the field.

“As Under Armour works to infuse the best of design and innovation across our product categories, we look forward to continuing to partner with Safilo on high quality eyewear for athletes and consumers around the world,” said Yassine Saidi, chief product officer for Under Armour.

“An eyewear industry leader, Safilo shares our brand’s commitment to executing intentional, quality designs that combine style, versatility and performance. Together, we are committed to pushing the boundaries of what eyewear can achieve.” 

Safilo and Under Armour first inked their licensing partnership five years ago.

“We are enthusiastic about extending our successful partnership started in 2020 with Under Armour,” said Vladimiro Baldin, chief licensed brand and global product officer, Safilo Group.

“Their vision of innovation, quality and performance perfectly match our strategy. Safilo will keep on investing in design and technology to create products that empower athletes and consumers in their everyday life. We are thrilled to continue this journey, leveraging on Under Armour’s growing consumer base in North America and in the rest of the world.”

In its most recent trading update, Safilo recorded third-quarter net sales worth €225.4 million, down 3.5% at constant exchange rates and 4.1% at current rates.

In addition to Under Armour, the company also holds the eyewear licenses for Banana Republic, Boss, Carolina Herrera, Dsquared2, Etro, Fossil, Hugo, Isabel Marant, Juicy Couture, Kate Spade, Kurt Geiger, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, Moschino, Pierre Cardin, Ports, Stuart Weitzman, Tommy Hilfiger, and Tommy Jeans.