Sir Chris Bryant MP, Minister of State for Science, Innovation and Technology, has opened the new Digital Catapult 5G immersive lab in Newcastle’s Eldon Square. 

This cutting-edge facility aims to help SMEs in the North East scale faster by adopting 5G and immersive technologies. 

During his visit, Bryant explored innovative solutions developed by local companies, including a ‘smart mirror’ demo from Newcastle-based tech company Aircards, as well as a virtual hazard-perception training exercise created by fellow North East innovator Luminous XR.

Commenting on the visit, Bryant said: “It’s not easy to blow my socks off, but that’s what this did. It is fantastic to see first-hand digital innovation happening in the heart of Newcastle, which is a testament to the region’s ambition to help home-grown businesses to flourish. 

“Above all, it was great to see completely commercial products being developed by companies working alongside the local authorities to build the businesses of the future.”

The minister’s visit to Newcastle follows the Labour Party Conference, where Bryant made clear the ambition of the Government to improve connectivity across the country. 

He added: “This Government is on a mission to generate sustained economic growth in every corner of the UK, and the Digital Catapult innovators I have met are helping us do so by leveraging regional talent to boost growth in the North East and beyond.”

Jessica Driscoll, director of immersive technology at Digital Catapult, said: “Immersive technology is reshaping industries across the UK with tools and processes that come from the creative industries being used in more industrial use cases, driving innovation and unlocking new economic opportunities. 

“The 5G immersive lab will be a hub that will give businesses hands-on opportunities to experiment, collaborate, and accelerate the practical adoption of  technologies to drive growth.” 

The lab, supported by Vodafone 5GSA, will offer regional businesses pioneering tech and expertise to tackle complex challenges across industries. By leveraging local talent and cutting-edge technology, it is hoped the lab will act as a catalyst for regional growth and help businesses across the North East to compete on a national and global stage.

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