Published
October 3, 2024
Dfyne has posted strong sales and profits in just its second full year of trading, with the Scotland-based digital sports apparel business citing global influencers for boosting its success worldwide.
The company, founded by Oscar Ryndziewicz, saw sales soar to £13.57 million from £1.88 million last year in the 12 months to January 2024. Pre-tax profits jumped to £3.83 million from just £0.79 million in 2023.
Its UK-designed gym and sportswear boasts growing sales across the US, Australia, Europe and UK.
Ryndziewicz said: “We believe the success has been achieved by focusing on some core principles, especially maintaining a strong focus on culture across our team, the athletes who promote our brand, our loyal customers through first class customer service and designing excellent products.
“We strive to design premium products that make people feel incredible while ensuring functionality is not affected”.
The next phase of growth’s based on the launch of its new Impact range to complement its existing Dynamic range. New collections also include men’s range Stealth.
He added: “The financial results mean that we are in a great position to continue our journey as a new business. We are delighted that we have managed to grow turnover so significantly, while maintaining healthy margins. The strength of our balance sheet provides the company with a solid platform to continue to grow.”
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