THG has expanded Beauty division CEO Lucy Gorman’s remit to include to control of its THG Nutrition business. The Beauty division has also announced three major promotions to its leadership team.

The global health and wellness consumer brands group said Gorman’s increased responsibilities reflect her already “instrumental role in the growth and success of both businesses, which today are global, cash-generative health and wellness leaders”.
 
Having been with the group for over 12 years, Gorman “brings a wealth of experience and a deep understanding of the business”. She joined THG in 2012 on a 12-month placement during her degree, returning in 2013 as a graduate in the Beauty division. From there, she progressed to CEO of Nutrition before being promoted to CEO of Beauty in 2022. 

She will now oversee the overall trading of both divisions while Neil Mistry remains CEO of the Nutrition business.

Those three promotions within THG Beauty’s senior leadership team are headlined by Francesca Elliott becoming CEO – Beauty Retail. Here, she will be responsible for driving long-term growth and strategic brand innovation across all the group’s beauty retail platforms, it said. 

This promotion follows her recent success as managing director of Cult Beauty, where she oversaw a major rebrand of the business.
 
Elsewhere, Amy Fisher, who joined THG as CEO of Beauty Brands in September 2024, will assume further responsibility for THG Labs, the manufacturing arm of THG Beauty. And James Bonner, who joined THG 10 years ago, has been appointed president of THG US Retail.