Perricone MD announced on Thursday actress and entrepreneur Jennie Garth as its new brand ambassador. 

In this role, Garth and the brand unite to promote a vision of aging that celebrates confidence, health, and self-care. Notably, she will appear on QVC starting in September to represent the brand during key moments. Her role as brand ambassador will focus on conveying Perricone MD’s commitment to healthy aging.

“We are honored to welcome Jennie Garth as Perricone MD’s strategic brand ambassador,” said Robert Koerner, resident of Perricone MD. 

“Jennie’s lifestyle and interests perfectly embody the Perricone MD holistic, Three-Tier Philosophy for healthy aging. She has been an active consumer of the brand for the past twenty years, making her the perfect partner to help us communicate our core belief that true beauty is radiant health. And Jennie has not only the trust from her community, who turn to her for authentic product recommendations and advice, she has a natural connection with our core 50+ consumer target.”

Garth, an acclaimed actress, advocate, designer, and podcast host, is widely recognized for her iconic role as Kelly Taylor on the series ‘Beverly Hills 90210’. Beyond her television success, she recently launched her clothing line, Me by Jennie Garth, exclusively for QVC, and her home decor line, The BFF Collection. She also hosts two popular iHeart podcasts, I Choose Me and 9021OMG!.

“Since discovering Dr. Perricone in the ’90s as a pioneer in healthy aging, I’ve counted on Perricone MD throughout my skincare journey,” said Garth. 

“As a strong advocate for healthy aging and self-care, Perricone MD’s approach to celebrating women being comfortable in their skin deeply resonates with me. I choose Perricone MD because they invest in powerful ingredients, cutting-edge research, and extensive efficacy testing to ensure exceptional results, which I have personally experienced. I’m eager to see where this partnership takes us and to share all the exciting developments that are on the horizon.”