Inspired Beauty Brands, Inc. announced on Friday the acquisition of Fix Your Lid, a line of men’s grooming and styling products, from HBB Consumer Products LLC. 

Fix Your Lid is recognized for its salon-quality, reasonably-priced men’s grooming and styling products made in the United States.

As part of the acquisition, it will join IBB’s portfolio of brands, including Hask, Gray Away, and HnP, which are available in over 50 countries and at major U.S. retailers such as Target, Walmart, Amazon, CVS, Walgreens, and HEB.

“IBB is well known for its dedication to bringing innovative, high-quality consumer products to market which embrace everyone’s unique and individual beauty while igniting self-confidence and originality,” said Sam Maniaci, CEO of Inspired Beauty Brands. 

“Fix Your Lid’s bold and distinctive products are a perfect match for IBB’s mission to deliver the highest performing products at affordable prices for everyone. We admire all that Fix Your Lid, has accomplished, and are excited to build on and grow that exceptional foundation in the men’s grooming category.”