New British-based travel goods brand Timothy London is already heading to Asia, opening the brand’s first international flagship store in Kuala Lumpur.

Located inside Intermark Mall, the 1,056 sq ft space showcases the brand’s growing product offer in an environment that mirrors its “innovative creative direction”. 

The modern luxury-inspired interior features muted panelled walls, oak parquet flooring and bespoke fixtures, “reflecting Timothy London’s fusion of classic British design and modernity”. 

Dark forest green – a shade mirrored through Timothy London branding – is incorporated into a handmade focal installation, along with custom furnishings and clean-lined display podiums that lend the store a gallery feel. 

A bespoke central island with onyx surface, shaped with the brand’s distinctive ‘O’ taken from its logo, will “allow the unique craftsmanship and features of each product to be demonstrated to customers”. 

As for the products, the company said that “game-changing travel innovation and expert craftsmanship” define the still-new label that has ambitions to establish itself as “one of the world’s leading luggage manufacturers, delivering the perfect travelling companion for all of life’s adventures”.

Its suitcases come with design features such as “patented industry-first silent wheels with silicone dampers [to] reduce friction and noise while eliminating surface vibration”. 

In addition to its June-opened Jermyn Street, London, and now Kuala Lumpur spaces, the brand aims to open a network of international stores with launches in Hong Kong and Singapore scheduled for later in the year.