The drive to help fashion brands become ‘Nature Positive’ is being is accelerated  up British conservation consultancy Biodiversify.

Its mission is to accelerate efforts “to curb biodiversity loss by scaling-up its fashion sector” following the United Nations’ Cop-16 meeting last week.

And with the support of key climate activist Kalpana Arias, the organisation’s growing its work with global fashion brands “to support them in effective strategies against nature loss and develop sustainable solutions across the entire fashion value chain”.

Its work is backed by some pretty solid credentials having previously been commissioned by Gucci- and Saint Laurent-owner Kering to carry out in-depth biodiversity assessments of its operations.

For good measure, it has also co-authored a guide on the practical steps fashion businesses can take to become nature positive.

As part of its latest conservation efforts for fashion, Biodiversify said it will “strive to improve supply chains, increase the certification of materials and build regenerative agricultural practices with bespoke solutions”.  

It said it will also support brands to navigate incoming frameworks and legislations, including the Science Based Targets for Nature (SBTN), Taskforce on Nature-related Financial Disclosures (TNFD), Corporate Sustainability Reporting Directive (CSRD) and the EU Deforestation Regulation (EUDR).

Katie Fensome, associate director at Biodiversify, said: “The fashion industry relies on nature for its success, but unfortunately is undermining the foundations it is built on. There is a huge opportunity for fashion companies to support a thriving ecosystem and support positive outcomes for nature.”

Arias added: “Fashion companies are deeply intertwined with nature at every stage of their supply chains, and share a collective responsibility not just to protect the natural world but to actively restore the ecosystems on which they depend.

“Governments must create and enforce policies that incentivise and empower fashion brands to take these transformative steps. Only through a unified approach can we drive meaningful change that benefits both nature and the future of the fashion industry.”