December 23 2024  |  Retailers

MINISO makes an eye-catching debut at London Stansted Airport

Lagardère Travel Retail UK & Ireland has expanded its footprint at London Stansted Airport with the launch of the MINISO-GO concept, marking the brand’s first store in a UK airport.

The store’s opening followed the successful openings of LEGO and Discover London stores at the airport.

MINISO-GO will feature a carefully curated selection of more than 500 SKUs, offering trendy travel products in line with MINISO’s signature fun and unique items. Passengers can look forward to an exciting shopping experience with popular MINISO products including brands like Harry Potter, Hello Kitty and Friends and Disney, ranging from amazing gadgets and unique gifts to everyday travel essentials.

This latest addition underscores the continued growth of the partnership between MINISO and Lagardère Travel Retail, as both brands strive to bring innovative and memorable shopping experiences to passengers in the UK.

The new store is said to mark another milestone in efforts to enhance passenger experience at London Stansted

Commenting on the MINISO opening, Peter Newbould, Chief Executive Officer of Lagardère Travel Retail UK & Ireland, said, “We are thrilled to bring the vibrant and unique MINISO-GO concept to London Stansted Airport. This new store perfectly complements our existing portfolio and underscores our dedication to providing passengers with innovative and memorable shopping experiences. We look forward to seeing passengers enjoy the exciting product range MINISO-GO has to offer.

Stephen Martin, Retail Director of London Stansted Airport, added, “We are delighted to welcome the UK’s first MINISO airport store to London Stansted, marking another exciting milestone in our work to enhance the passenger experience. This opening underscores our strong and ongoing collaboration with Lagardère Travel Retail, which continues to deliver high-quality, diverse retail options for our passengers. MINISO-GO’s unique selection of products will undoubtedly enhance the airport shopping experience, providing passengers with even more reasons to shop while at the airport.”