Bulgari has opened a new boutique aboard Ilma, the latest addition to The Ritz-Carlton Yacht Collection.

The new Bulgari boutique will offer a curated selection of Bulgari’s finest collections, including Serpenti, Bulgari Bulgari, B.zero1, Divas’ Dream, and Octo. Guests will have the chance to meet with Bvlgari representatives to learn about the brand’s rich heritage and craftsmanship, as well as book private viewings, personalized shopping sessions, and in-suite appointments. 

This opening is part of a broader collaboration between Bulgari, The Ritz-Carlton Yacht Collection, and Starboard Luxury.

“We are incredibly excited and proud to embark on this journey with Bvlgari,” said Mark Lockwood, chief product officer, The Ritz-Carlton Yacht Collection. 

“Bulgari‘s rich history, heritage, and unparalleled craftsmanship, combined with The Ritz-Carlton Yacht Collection’s reputation for delivering world-class hospitality, makes this a truly special collaboration. With a shared vision of creating unique and immersive luxury experiences, we could not think of a more iconic fit than Bvlgari, to help us continue redefining luxury at sea.”

Beyond its retail presence, Bulgari’s influence will be found in other aspects of the guest experience aboard Ilma, from in-suite amenities to specially designed culinary experiences, and onboard and onshore activations.

Notably, chef-hosted five-star culinary events and an exclusive behind-the-curtain view of Bulgari, will be unveiled throughout Ilma’s inaugural season.

“We are immensely proud of this collaboration that embodies excellence and sophistication, and we’re confident that by partnering with The Ritz-Carlton Yacht Collection, we can redefine the luxury at sea experience,” said Elodie Thellier, Bulgari president Latin America & Caribbean. 

“We look forward to welcoming Ilma guests to the Bvlgari boutique to discover not only our most iconic collections of jewelry, timepieces, and accessories but also to experience the richness of Italian hospitality.”