“The cafe on the corner, the shop down the street, eat your heartbeat, where locals meet, from surfboards to coffee, from art to the shore, they bring life to this town always more.”

Mr Chard said: “I think poems spark emotion in a different way.

“It would be easy to write a motivational speech asking everyone to come and spend money locally but i think a poem kind of reaches parts of the soul and the mind that a written paragraph wouldn’t do.”

“We, like a lot of small businesses put people before profits. We don’t value the making of millions of pounds, we just want to see people be able to afford small luxuries like a cup of coffee but also spend time with their friends and family, and enjoy the community together.”